Franchise Business PlanOnce you make the decision to become part of an established brand family by purchasing a franchise, there are still questions to be answered. Many of those questions will be yours: How much will this really cost to get started? Have I picked the best location? But some of the most important questions will actually be asked by the parent company. They’ll want to know what you bring to the brand, how your location will benefit the overall bottomline and the ways you and your franchise will be an asset to its reputation.

Creating a small business franchise business plan allows you to answer those questions while showcasing your strengths as a business owner. A business plan for a franchise will show the parent company the value of the location you’ve chosen, the demographics and habits of the market you hope to thrive in and your plans to get the word out about the new business.

Taking the time to obtain professional franchise business planning help can make all the difference when you’re making your case the parent company and when you’re trying to have a successful launch. Our franchise small business plans are carefully structured to provide a pathway to success, providing valuable insight and guidance through the early years of your business.

The Wise Franchise Business Plan — written by one of our expert MBA business plan writers — is created according a very specific formula.

The Franchise Business Plan is about ~25-30 pages in length, including color charts and graphs, and consists of the following components:

Plan Overview

  • Executive Summary
  • Financial objectives
  • Repayment of debt
  • Startup or expansion summary
  • Products or Services

Market Analysis

  • Market Size
  • Market segmentation
  • Location
  • Targeted demographics
  • Market needs

Marketing Information

  • Marketing objectives
  • Marketing strategy
  • Competitive analysis
  • Competitive advantages

Operations Analysis

  • Management
  • Keys to success
  • SWOT analysis
  • Barriers to entry
  • Milestones

Franchise Requirements

  • Shareholder description
  • Franchise startup fees
  • Ongoing royalty fees
  • Owner contribution
  • Management qualifications

Complete Financials

5 year proforma financial projection include:

  • Personnel forecast
  • Revenue forecast
  • Break-even analysis
  • Income statement
  • Cash flow statement
  • Balance sheet
  • Sensitivity analysis
  • Financial indicators
  • Financial assumptions

Every plan includes our suite of professional services:

You’ll receive a document written in Microsoft Word, financials custom-built in Microsoft Excel, and a finished plan laid out in professional graphic programs by skilled designers.


PowerPoint Presentation (Optional):
A Wise Business PowerPoint Presentation helps direct investor attention to the points you most want to emphasize while offering an outline to streamline your presentation to potential funding sources. Each concise, visually appealing business plan presentation for investors is carefully written and designed to perfectly support your investor business plan.

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